Privacy Policy

This Privacy Policy is effective as of January 1, 2010 and has been updated as of July 21, 2010.

This Privacy Policy (“Privacy Policy”) applies to the information, including personally identifiable data (“Personal Data”), collected on the websites owned and/or operated by New Profit Inc. (“Organization”, “we”, “us” and/or “our”), including without limitation (collectively, the “Site”). The Site is operated by New Profit Inc. and has been created to provide information about our organization and investments, solicit information for potential investment opportunities, and report information on current investments (the “Organization Services”) to our Site visitors (“you”, “your”). Please read this Privacy Policy carefully before using the Site or providing us with any Personal Data. By using the Site or providing us with Personal Data, you consent to our practices concerning the collection and use of your information.

Because our organization will continue to evolve, from time to time, our policies will be reviewed and may be revised. We reserve the right to change this Privacy Policy at any time and from time to time without prior notice (and notify you by posting an updated version of the Privacy Policy on the Site). You should periodically check this page so that you are aware of what information we collect, how we use it, and under what circumstances we might disclose it. The amended Privacy Policy will apply between us whether or not we have given you specific notice of any change. Your continued use of the Site after any changes to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

1. Your Personal Data is important to us.
We respect the importance of your privacy. You have a right to make your own choices about how your Personal Data is collected and used. We know that when you provide Personal Data to us you are showing your trust, and we take that seriously. Unless you consent otherwise, we will only collect and use your Personal Data as we explain below. You do not need to provide your Personal Data to use the Site (although access to certain Organization Services may be limited if you choose not to do so).

2. Collecting information about you.
Except as stated below, we will not collect or monitor any additional Personal Data about you without your consent:

We collect Personal Data from you when you voluntarily provide such Personal Data, for example by providing your contact information, contacting us with inquiries, responding to one of our surveys, or submitting responses in a Letter of Inquiry;

We use cookies to identify the IP addresses that access the Site; and if you contact us, we may also keep a record of that contact.

By voluntarily providing us with Personal Data, you are consenting to our use of it in accordance with this Privacy Policy. If you provide Personal Data to this Site, you acknowledge and agree that such Personal Data may be transferred from your current location to the offices and servers of the Organization and the authorized third parties referred to herein located in the United States.

3. Our use of cookies.
When you interact with the Site, we receive and store certain personally non-identifiable information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify you. We may store such information itself or such information may be included in databases owned and maintained by our affiliates, agents, or service providers. The Site may use such information and pool it with other information to track, for example, the total number of visitors to our Site, the number of visitors to each page of our Site, and the domain names of our visitors’ Internet service providers. It is important to note that no Personal Data is available or used in this process.

In operating this Site, we may use a technology called “cookies.” Cookies are small data files that the computer that hosts the Site transfers to your computer’s browser when you access the Site. Most web browsers are set to accept cookies. A cookie can contain information that includes a user ID. We use cookies to make your use of the Site and services as convenient as possible. The only Personal Data a cookie can contain is information that you supply yourself. The “help” portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. However, if you disable cookies, you may not be able to take full advantage of the Site’s services. For example, we may not be able to personalize the Site each time you visit.

In an ongoing effort to better understand and serve the users of the Organization Services, the Organization often conducts research on its customer demographics, interests and behavior based on the Personal Data and other information provided to us. This research may be compiled and analyzed on an aggregate basis, and the Organization may share this aggregate data with its affiliates, agents and business partners. This aggregate information does not identify you personally. The Organization may also disclose aggregated user statistics in order to describe our services to current and prospective business partners, and to other third parties for other lawful purposes.

4. Our use of Personal Data.
The Organization uses the Personal Data you provide in a manner that is consistent with this Privacy Policy. If you provide Personal Data for a certain reason, we may use the Personal Data in connection with the reason for which it was provided. For instance, if you contact us by e-mail, we will use the Personal Data you provide to answer your question or resolve your problem. Also, if you provide Personal Data in order to obtain access to the Organization Services, we will use your Personal Data to provide you with access to such services and to monitor your use of such services. The Organization and its subsidiaries and affiliates (the “Related Companies and Organizations”) may also use your Personal Data and other personally non-identifiable information collected through the Site to help us improve the content and functionality of the Site, to better understand our users, and to improve the Organization Services. Our purpose in collecting Personal Data is to provide you with information which interests you and to effectively communicate with you.

If the Organization intends on using any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use prior to or at the time at which the Personal Data is collected.

5. When we will disclose your information.
We will not use or disclose any information about you without your consent, unless we believe, correctly or not, that such disclosure is: required by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of the Organization, (iii) act in urgent circumstances to protect the personal safety of users of the Site or the public, or (iv) protect against legal liability; or necessary to fulfill the above purposes or otherwise to provide you with a service which you have requested.

In order to operate the Site, fulfill the purposes set out above, or otherwise deliver a service, we may sometimes share your Personal Data with a service partner or a Related Organization or Company.

The Organization, like many businesses, sometimes hires other companies to perform certain business-related functions. Examples of such functions include mailing information, maintaining databases and processing payments. When we employ another company to perform a function of this nature, we only provide them with the information that they need to perform their specific function.

We will not otherwise disclose your Personal Data to other companies without your consent. This Privacy Policy does not apply to any Personal Data collected by us other than through the Site. This Privacy Policy does not apply to any unsolicited information you provide to us through this Site or through any other means. In the event of a sale, merger, reorganization, dissolution or similar event, Personal Data may be part of the transferred assets.

6. When we will contact you.
We may contact you at the email address which you provide to us in order to provide you with other information that you have chosen to receive. If you are receiving information from us and do not wish to receive this information any longer, you may remove your name from our contact list by e-mailing us at and asking to be removed from our mailing list. Please allow 14 days for this request to be processed.

7. Changing the information we have about you.
To keep your Personal Data accurate, current, and complete, please contact us as specified below. We will take reasonable steps to update or correct Personal Data in our possession that you have previously submitted via this Site.

Please also feel free to contact us if you have any questions about the Privacy Policy or the information practices of this Site. You may contact us as follows:

8. Deleting an email address from our email list or stopping any further communications.
If you wish to have your email address removed from our contact list, please let us know by e-mailing us at and we will take all reasonable steps to remove it, unless we need to keep it for legal reasons.

9. Storage and security of your Personal Data.
We try to do everything reasonable to keep secure any information which we hold about you, and to keep this information accurate and up to date. Access to this information is restricted within the Organization to employees who have specific authorization. Since no data transmission over the Internet can be guaranteed to be totally secure, we do not promise that the information you provide to us, either through the Site or via e-mail, will always be totally secure. We disclaim any responsibility for events arising from unauthorized access to your Personal Data.

10. Links to other websites.
We provide links to websites outside of this Site, and the policies and procedures we described here do not apply to such websites. These linked websites are not under our control, and we are not responsible for the conduct of companies and organizations linked to our Site. The links from this Site do not imply that the Organization endorses or has reviewed the linked websites. Before disclosing your Personal Data on any other website, we advise you to examine the terms and conditions and privacy policy of those websites.

11. Children’s online privacy protection.
The Site is directed at an adult market, and therefore is intended for use by adults only. No information should be submitted to or posted on the Site by users under 13 years of age without the consent of their parent or guardian. If you have reason to believe that a child under the age of 13 has provided Personal Data through this Site, please contact us, and we will endeavor to delete that information from our databases.

12. Other terms and conditions.
Your access to and use of this Site is subject to the Terms of Use.

13. What to do if you have a problem or question.
If we become aware of any ongoing concerns or problems with the Site, we will take these issues seriously and work to address these concerns. If you have any further queries relating to our Privacy Policy or if you have a problem or complaint, please contact us by e-mailing us at